Monday, 22 September 2008

The things this modern author chappies get up to

HB: Since we've been muttering (see below) about web 2.0ish ideas from publishers, check out this YOuTube offering from our own Sam Jordison, itself a piss-take of someone else's (very tedious) YouTube offering. And everyone seems to be at it. Andrew Crofts - ghostwriter extraordinaire - has used this promo to boost his recently published standalone novel.

Do these things actually increase sales? I don't know. I suppose mostly not, but every now and then one of them will really go viral. (Ha, don't I just know the lingo, innit?)

Do, BTW, go on commenting on those Ryanair/Facebook posts below. So far: a cautious welcome to Macmillan. Some scepticism about Authonomy, though to be fair the latter is much too new to be fairly assessed just yet.

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